Description

We are seeking a results-driven and experienced Junior Digital Media Specialist to execute and report on digital campaigns. The Junior Digital Media Specialist will primarily be responsible for activating and managing paid digital media campaigns across various platforms, reporting on campaign performance, evaluating key metrics, and updating campaigns as needed.

Responsibilities

– Activating campaigns across Search (Google and Bing), GDN (Google Display Network), and Social (Facebook/Instagram, LinkedIn, and more).

– Daily evaluation of campaigns and implementation of improvements across platforms.

– Creating reports on digital metrics to enable clients to monitor campaign success.

– Developing and maintaining live client dashboards using Google Data Studio.

– Researching the latest digital tools and interactive trends.

– Collaborating with other departments on strategy, implementation, and asset optimization.

– Writing copy, as needed, for both Search and Social platforms.

 

Qualifications:

 

– Degree in Advertising, Marketing, Communications, or equivalent experience.

– 1-2+ years of experience working with campaigns in Google Ads/Display Network, Google Data Studio, Facebook/Instagram Ads, and LinkedIn Ads.

– Experience in SEO strategy and implementation is preferred.

– Excellent written and verbal communication skills.

– Strong attention to detail and ability to recognize data trends.

– In-depth understanding of emerging digital ad platforms.

– Excellent interpersonal skills.

– Insightful and perceptive.

– Deadline-driven.

– Broad knowledge of digital best practices.

 

About Flipp:

Flipp is a full-service advertising agency located in Calgary, Alberta. Since 2009 we have been teaming up with our clients, building brands and relationships. We strive to maintain a fun, open, collaborative environment while producing the best work for our clients. We live by our three core values: sense of humour, empathy, and do what you say you’ll do.

Perks of being a Flipper:

• Balance: We believe that the best work is accomplished when we’re able to enjoy our lives outside of work. We also start our weekends early by leaving the office at 3pm on Fridays.
• Leadership Coaching: Every Flipper starts off by taking the Enneagram program, learning more about themselves and their team. Each team member has the opportunity for one-on-one leadership coaching sessions.
• Collaborative work environment: You won’t be stuck in one box! You’ll have the opportunity to work with and learn from a cross-functional team.
• Benefits: Comprehensive benefits plan is 80% covered.
• #FlippKicks: Pick out a new pair of kicks on your work anniversary!